“The craft industry has changed a lot since we opened our doors in ’86,” Kenary noted. The Clown Shoes team joining Mass Bay Brewing Company will have the opportunity to become employee owners through the Mass Bay Brewing Company ESOP, as well. In 2014, Mass Bay Brewing Company became an employee-owned company through the establishment of an ESOP (Employee Stock Ownership Plan). “I’ve been a fan of Harpoon for a long time and it’s very gratifying for me that our team will get to work alongside the expert brewers at Mass Bay Brewing to grow Clown Shoes and get our beer into the hands of more beer drinkers”Įmployee Ownership “Harpoon and Clown Shoes are both fiercely loyal to our brands, to independent craft brewing, and to our employees,” commented Clown Shoes’ Berman. The brand is currently sold in 28 states and 5 countries. In 2017, Clown Shoes is on pace to produce over 13,000 barrels of beer. In 2011, they began distribution out of state, carefully selecting craft-oriented wholesalers. Clown Shoes more than doubled its production from 700 barrels to 1,500 in its second year. The offering was well received around Boston, prompting Berman to collaborate with Head Brewer Dan Lipke to develop and trial additional beers, with innovative takes on existing styles – such as Clown Shoes’ Josh the Guava King, a Double IPA brewed with guava puree. It all started when Gregg Berman, Founder and CEO of the brand, brewed a small batch of “Hoppy Feet” Black IPA with Ipswich Ale Brewing, also located in Massachusetts. “We see tremendous potential for growth both regionally and nationally and are excited to work with Gregg and his team to take Clown Shoes even further.” “The Clown Shoes team shares our passion for brewing excellent beer and their irreverent, boldly-flavored takes on classics have earned them a loyal following,” said Dan Kenary, Mass Bay Brewing Company CEO and Co-Founder. Clown Shoes has experienced significant success with its Space Cake Double IPA and Clementine White Ale, among other innovative beers. Clown Shoes, launched in 2009 in Ipswich, Massachusetts, is a nationally distributed brand that produces a wide selection of year-round and limited release beers. Very light and refreshing! This is well done, and the fruit seems fresh.The Mass Bay Brewing Company, brewers of Harpoon and UFO beers, announced today its acquisition of Clown Shoes Brewing. Just enough beer to remind you it’s still beer. The beer isn’t overly sweet, and there’s some nice acidity coming through from the fruit. Overall: “Raspberry character is nice, although the balance may be far too fruity for some. Bright raspberry character with just enough beer beneath to support.” Moderate sweetness with very low bitterness and low to moderate acidity. A nice tartness and decent carbonation heighten the fruitiness. The base wheat beer doesn’t get in the way of the fruit. The fruit shines through very nicely.”įlavor: “Raspberry, start to finish. A slight perceivable tartness, giving it a SweeTart-like character. There is a faint sweetness on the palate, which finishes cleanly in a semi-dry, tart finish.” What our panel thoughtĪroma: “Big jammy raspberry aroma with a faint cracker malt character. The taste of the fruit complements the beer nicely neither overwhelms the other. “The scent of fresh raspberries, along with a subtle bready aroma.
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